Tread, Performance Tread

We have a name! Performance Tread Inc domains are purchased, corporation is set. Very excited we finally have a name for the business. Took us a while to come up with a name and even longer to come up with a name that had an available domain! There really arent many good domains left. I think we picked a good name though. Leave your thoughts in the comments!

Ok so my partner is working on a deal I’m very excited about! I don’t want to revel what it is yet because I’m afraid we will jinx it, but it will give us some credibility right out the door and could help us sell a few tires locally. Getting some sales under our belt will help a lot.

Now that we have accounts with distributors I’ve been doing some price checking and the margins on some of these tires are HORRIBLE! We would lose money trying to compete with some of the sites out there. That’s why this upcoming deal is so important. Could increase our sales volume so we can start negotiating better rates. If we can’t improve our rates we wont be able to compete, this concerns me.

On the technical side I’ve pretty much decided to go with Magento. I love it! Does most of what we need out of the box and there is a HUGE number of third party plugins that can do everything else. It is incredibly robust. Integrates with UPS, Paypal, Authorize.net and a lot of other right out of the box. It is not as fast of some of the others and seems to use a different MySQL database so some hosts don’t support it, but I have found some hosts that specialize in Magento.

I have also been playing with customizing it on the test server… it’s pretty confusing. Right now all I’ve been able to do is replace the existing images it comes with by just overwriting them with my own. Have to read up some more on how it’s all set up.

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